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Social Media Marketing
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Career Outlook Social Media Marketing

Certificate of Completion
#42849

This introductory certificate exposes students to the marketing world and the role of social media marketing. Students become familiar with careers in marketing, as well as the latest trends in this fast changing field. This certificate may aid the student’s search for an entry-level job in marketing. The Social Media Marketing certificate will introduce students to basic social media marketing concepts, strategies, and techniques in a global online marketplace. An introduction into the creation, execution, transmission, and evaluation of social media and social networks concerned with the advertising and promotion of products and services. Students will have gained basic academic and practical world knowledge, skills, and experience in an ever-changing and diverse marketing environment. 

Program Learning Outcomes

  • Students will develop a basic knowledge of social media marketing terminology.
  • Students will be able to apply social media marketing strategies and techniques used in the marketing of products and services.
  • Students will explain social media marketing considerations in a diverse online marketplace.

Review Student Learning Outcomes (SLOs) for this program.

Required Courses

Industry StatisticsJob Titles & Salaries
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      SOC Career Code: 15-1254.00

      Develop and implement websites, web applications, application databases, and interactive web interfaces. Evaluate code to ensure that it is properly structured, meets industry standards, and is compatible with browsers and devices. Optimize website performance, scalability, and server-side code and processes. May develop website infrastructure and integrate websites with other computer applications.

      Typical Hourly Salary
      $31.46

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
      $99,976.46
      Annual Job Openings
      1,150

      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
    • Web and Digital Interface Designers

      Web and Digital Interface Designers

      SOC Career Code: 15-1255.00

      Design digital user interfaces or websites. Develop and test layouts, interfaces, functionality, and navigation menus to ensure compatibility and usability across browsers or devices. May use web framework applications as well as client-side code and processes. May evaluate web design following web and accessibility standards, and may analyze web use metrics and optimize websites for marketability and search engine ranking. May design and test interfaces that facilitate the human-computer interaction and maximize the usability of digital devices, websites, and software with a focus on aesthetics and design. May create graphics used in websites and manage website content and links.

      Typical Hourly Salary
      $36.98

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
      $120,404.54
      Annual Job Openings
      2,588

      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
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      SOC Career Code: 27-1011.00

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      Typical Hourly Salary
      $31.53

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
      $92,904.51
      Annual Job Openings
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      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
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      Typical Hourly Salary
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      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
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      Annual Job Openings
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      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
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      SOC Career Code: 27-1024.00

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      Typical Hourly Salary
      $22.01

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
      $67,364.10
      Annual Job Openings
      3,501

      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
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      Typical Hourly Salary
      $34.22

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
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      Annual Job Openings
      4,525

      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
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      Typical Hourly Salary
      $15.10

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
      $60,260.47
      Annual Job Openings
      2,195

      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
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      SOC Career Code: 27-4032.00

      Edit moving images on film, video, or other media. May work with a producer or director to organize images for final production. May edit or synchronize soundtracks with images.

      Typical Hourly Salary
      $25.34

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
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      Annual Job Openings
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      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
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      Typical Hourly Salary
      $20.68

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
      $65,238.43
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      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
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      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
      Median Salary Earnings
      $48,071.49
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      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
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      SOC Career Code: 51-9151.00

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      Typical Hourly Salary
      $14.57

      The figure above is based off a percentile of 25 percent. 100 mile radus icon for career resultsAll job data and figures based on a 100 mile radius from Mt. SAC

      Top Entry-Level Education
      Chart Legend
      • Doctoral Degree Or More
      • Master's Degree
      • Bachelor's Degree
      • Associate's Degree
      • Some College
      • Certificate
      • High School Diploma Or Less
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      Openings are regional vacancies due to growth and turnover in this career.All job data and figures based on a 100 mile radius from Mt. SAC

      Historical Wages
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